Client: Arizona State University/Master Card Foundation.
Problem: The MasterCard Foundation Scholars Program, which prepares next-generation leaders in Africa, needed a digital platform linking and encouraging lifelong learning among more than 15,000 scholars.
Solution: Arizona State University and the Master Card Foundation tapped Moonshot Global’s Africa experience and expertise in user-centered design and strategy to lead conceptualization and development of a prototype mobile and web-based platform to connect scholars, their host universities, and other partners. The resulting MasterCard Foundation Scholars Program’s Lifelong Learning Platform (LLP) is a curated virtual learning environment serving more than 15,000 current scholars and alumni. Moonshot Global’s contributions included:
- Applied design thinking methodology to ensure the user-centric design
- Conducted ideation sessions with Scholars and partners to gather information on how users currently connect, exchange information, learn, and take action
- Developed clickable prototype leveraging gamification and content customization with tech partner
- Helped secure follow-on grant for build out of the platform